Perspectives from Orbita

Perspectives on how conversational AI redefines the patient journey and powers automation with empathy in healthcare and life sciences.
Leveraging Automated Patient Outreach to Address Social Determinants of Health Apr 20, 2021 Leveraging Automated Patient Outreach to Address Social Determinants of Health Several studies have estimated that medical care only accounts for about 10 percent of health outcomes. This is a surprising statistic considering… Read more
What Microsoft's Acquisition of Nuance Means for the Future of Digital Health Apr 15, 2021 What Microsoft's Acquisition of Nuance Means for the Future of Digital Health On Monday, Microsoft announced that it will purchase Nuance Communications for nearly $20 billion. This marks the second-largest acquisition from… Read more
Omnichannel HCP and Patient Engagement Apr 8, 2021 Components of an Omnichannel HCP and Patient Engagement Strategy The ways that pharmaceutical companies traditionally engage with healthcare providers (HCPs) and patients have been challenged more and more often… Read more
Improving Chronic Care Management with Automated Proactive Outreach Apr 1, 2021 Improving Chronic Care Management with Automated Proactive Outreach “That is where the dots are connected. Automated solutions have a challenge, which is engagement – keeping patients engaged in the experience, and our… Read more
5 Ways Healthcare Conversational AI Transformed Care During COVID-19 Mar 25, 2021 5 Ways Healthcare Conversational AI Transformed Care During COVID-19 It's been just over a year since the World Health Organization (WHO) declared COVID-19 a global pandemic. From the first few weeks of strict quarantine… Read more
Increasing Patient Engagement & Access in Pharma with Virtual Assistants Mar 18, 2021 Increasing Patient Engagement & Access in Pharma with Virtual Assistants The price of prescription medications poses a significant challenge for public health. Currently, about one in four people taking prescription drugs have… Read more
Crafting Effective, Proactive Outreach Campaigns to Minimize Care Gaps Mar 2, 2021 Crafting Effective Proactive Outreach Campaigns to Minimize Care Gaps By cascading the communication outreach, you're creating different ways of connecting with patients. It's almost like you're knocking on the front door,… Read more
Conversations with Orbita PODCAST- Episode 3: Access, Affordability, and Adherence Feb 16, 2021 Conversations with Orbita PODCAST- Episode 3: Access, Affordability, and Adherence "Reach the individual on the device they are able to access and ideally, create some consistency in the experience of that virtual assistant, so that… Read more
Feb 9, 2021 How Consumerism Drives the Digital Transformation of Healthcare Call Centers "Consumerism has the potential to improve communication between patients and clinicians and facilitate better shared decision making. How patients and… Read more
Episode 2: What's Next for Healthcare Conversational AI? Feb 2, 2021 Conversations with Orbita PODCAST - Episode 2: What's Next for Healthcare Conversational AI? "What conversational AI does is engages users with natural language, something that we all grew up with and know how to interact with, whether that is… Read more
COVID-19 vaccine misinformation Jan 26, 2021 Combatting COVID-19 Vaccine Misinformation and Patient Apprehension with Orbita's Vaccine Access Clinical Program As we make our way into 2021, the COVID-19 vaccines are being distributed to hospitals around the country and various makeshift vaccination sites are… Read more
Conversations with Orbita - Episode 1: The Patient Experience and Conversational AI Jan 19, 2021 Conversations with Orbita PODCAST - Episode 1: The Patient Experience and Conversational AI "Automation with empathy. The idea is to create an experience that automates a workflow... but it's also the idea of building empathy that makes… Read more
COVID-19 vaccine access Jan 12, 2021 Supporting Pharma with COVID-19 Vaccine Access Clinical Program from Orbita As another COVID-19 vaccine becomes available in the U.S., high volumes of questions and concerns surrounding the virus itself and all associated vaccines… Read more
Conversational AI for healthcare Dec 21, 2020 Where are Chat and Voice Solutions Headed in 2021? Predictions by Orbita CEO Bill Rogers Read original Dec.  15 article in Health IT Outcomes As 2020 draws to a close, we can safely say this year was filled with monumental changes: some bad… Read more
Digital front door healthcare Dec 15, 2020 Reducing Fragmentation In Healthcare By Prioritizing Patient Self-Efficacy With A Digital Front Door Solution Very few events and paths in our lives occur in a truly linear fashion. Sometimes we intentionally choose a fragmented path, while other times it can be… Read more